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STORE CHECKLISTS

The same checks I run when I review a store by hand, written so you can do them yourself. Each item says what to look at, why it costs you money, and how to check it.

AI Shopping Readiness ChecklistCan ChatGPT, Perplexity and Google's AI answers find and recommend your products?11 checks

Store Launch Readiness ChecklistLaunching or migrating a store? Everything to check before real customers arrive.15 checks

Product Page & Catalog Content ChecklistTitles, photos, descriptions and variants that answer the shopper's question.11 checks

Onsite Search & Merchandising ChecklistTest your store's search and filters the way customers actually use them.9 checks

Profit Leak Self-CheckMargins, discounts, shipping and returns — where revenue quietly fails to become profit.11 checks

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